Mecha and Kodomo Anime, Pop Culture, and Mass Environmentalism.

The Top Down Transmission of Ecological Ideas in the Decades of the Ecological Crisis (1960-1990)


The hypothesis behind this project is that there may be a connection between the success of consumer cartoons and the affirmation of mass environmentalism. The study moves from the concept of mobility turn and from the fact that there are many forms of imaginative mobility: one of these concerns the ecological ideas for which we can imagine a path that goes from the United States (Carson, Ehrlich, Meadows, Commoner ...) to Japan and from Japan to the rest of the world in the form of animated stories. The aim is to suggest a different perspective to examine a complex, neuralgic and divisive theme such as the environment (and its political declination, environmentalism) by inserting them in a vast cultural and social context.